80/20 Concept In Retail

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Have you heard of the 80/20 principle? The thought behind this concept was observed in a garden that 20% of the pea pods created 80% of the peas. This same concept is frequently applied to business and sales in that 80% of the results are produced from the 20%
This is often observed through retail stores. Let’s take, for example, the average retail mall which has many different clothing stores. About 20% of these stores are typically producing 80% of the results, but what many wonder is what is setting these stores apart from the competition?
One of the biggest things that helps retailers succeed in a aggressive retail market is how these stores meet the needs of their customers. The needs of customers in clothing stores are pretty similar, in spite of style of clothing or the gender of the shoppers; they are looking to be taken care of. This can be as simple as good customer service and friendly sales people, or the functionality of the store.
One area of the store that caters to customer needs is the dressing room. Although most people don’t think about it, the dressing room is where the choices are made. Fitting rooms give customers privacy and a chance to interact with the clothing. They can see how the garments feel and how they fit. Providing these dressing rooms are set up properly for the customer is vital to improving sales.
For starters, changing rooms should have full- length walls. This added bit of privacy makes customers feel more secure and gives the changing room a very classy look. At a minimum, every dressing room should include a full- length mirror for obvious reasons. If space allows, a 3- paneled mirror is desired for optimal viewing. Some stores will place a single 3- paneled mirror outside a bank of fitting rooms for customers to share.
Also, providing an ADA- certified room is quite easy to do and gives those clients who need special resorts a place to try on clothes. These fitting rooms have a bench, rails and extra space to provide a wheel chair. When it comes to the design of the dressing rooms and building them, there is one option that has been very helpful for store owners and managers. Modular building is becoming the popular choice for dress up room structure because it can save time and money.
Modular development builds the changing room components away from the store in a factory. The factory uses structured creation methods to complete the dressing rooms quickly and then ships them to the retail store. Once the changing rooms arrive, they are created without all of the dust and mess found with traditional methods of developing...more articles click here